Study Ritchewals, Refreshed.

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Prepping for an exam or pulling an all-nighter? EXTRA Ritual Packs are here to keep your hands and brain engaged with tactile activities like art and origami. Inspired by students’ study rituals, we created three distinct packs, three engaging activities and three ways to stay in the zone.

 

HOW TO SNAG ONE:

Be one of the first 100 people to comment how YOU get in the zone on one of the below drop posts. Don’t forget to use #EXTRARituals to make it count!

 

DROP 1: December 2 – The Pop Art Pack
EXTRA Classic Bubble + everything you need to turn gum wrappers into nail art or foil masterpieces. 

 

DROP 2: December 4 – The Gumigami Pack
EXTRA Spearmint + all the essentials to fold your way into zen mode.

 

DROP 3: December 9 – The Chewoodle Pack
EXTRA Peppermint + doodle-ready tools to keep creative minds locked in.

 

Get Your FREE EXTRA Ritual Pack (opens in new window)

12/09/25: Updated to clarify Offer Period start date and end date, as that relates to each Entry Period during the Offer Period as defined in the full Terms & Conditions. All other terms and conditions remain the same.

 

12/04/25: Due to a technical issue, in some instances, the reward claim link may be provided via a link in bio instead of sent via DM. All other terms and conditions including eligibility requirements, remain the same.

Offer will take place from 12/2/25 at 12:00:00 AM ET to 12/16/25 at 11:59:59 PM ET, or when all Rewards are claimed, whichever occurs first (“Offer Period”). There will be three (3) Entry Periods during the Offer Period. A limited number of Rewards (100) are available for each Entry Period. Open to legal residents of the fifty (50) U.S. and DC, 18 or older. Void where prohibited. For details on how to participate / full Offer Terms, visit https://www.extragum.com/t&cs. Sponsor: Mars Wrigley Confectionery US, LLC, 110 Edison Place, Newark, NJ 07102.

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CHEW AWAY
DISTRACTIONS

In a busy room or dorm hall? Listen to your favorite lo-fi or instrumental beats while chewing EXTRA gum to help you stay in the zone.
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GET IN A FRESH
STATE OF MIND

Your mental state is important to focus. Pop a stick of EXTRA and take a quick walk or play a mini focus game to stay sharp.
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FIND YOUR
FOCUS BUBBLE

Block out potential interruptions by creating your perfect work space to get things done, with a comfy chair, an uncluttered desk and a pack of EXTRA gum. 
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STICK
TO IT

When there’s too much on your to-do list to focus on one thing, start small. Tackle your list one stick of EXTRA at a time.
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STAY IN THE
GUM ZONE

Chewing > scrolling. Have the urge to pop open a social app? Fight the temptation with EXTRA and a quick journaling exercise to get back to your books.
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START
STUDYING

Feeling overwhelmed? Try a few deep breaths to reset yourself, chew a piece of EXTRA gum, and take out your notes to get yourself started.